A med student who happens to build dental websites that work.
I started in dental school, then switched to medicine, so I've seen clinics from both sides of the chair. By day I sit in clinic rotations watching what makes one patient walk out booked and another walk out frustrated. By night I ship websites for dental practices across the U.S., built around what I see, not what marketers guess.
Most agencies that sell to clinics have never sat in a consult room. They build slick pages with no clinical instinct, and the result is pretty work that doesn't fill a schedule. Every site we ship is shaped instead by patient psychology: the questions a parent asks before booking pediatric ortho, the anxiety stack a first-time crown patient is carrying.
“I don't sell websites. I sell what patients see in the six seconds before they decide whether to book, and design every pixel around that decision.”